Jon Robinson, Author at Marvel Blog
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Jon Robinson

Jon Robinson

Multidisciplinary experience design consultant, creative director, and design educator. Exploring connections across UX, CX, and branding.

Experimenting with transparency is a great way to add depth, create focus, and guide the viewer’s eye.

Do you ever think about the play icon? It’s pretty… iconic. Looking at it, an incredibly high percentage of people are likely to understand, instantly, what it’s communicating and how to interact with it. This is an example of what Don Norman would refer to as an affordance: An existing relationship between an object and a person that implies an… Read More →

I love stories. One of my favorites is the legend of how James Cameron pitched his idea for Aliens, the sequel to Ridley Scott’s 1979 film Alien—an example I always hoped was true until Lynda Obst confirmed its authenticity in her book Hello, He Lied. Even though it grossed over $100 million at the box office—on a measly $11 million… Read More →