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Let’s kick this post off with a few stats: The UK design industry is 89.5% white and 60%, male. While the US design industry is 73% white and 55%, male. According to the Office for National Statistics, the estimated total population of England and Wales is 66.5million, and out of that 87.2% of the population is white and 49% are… Read More →

Guerrilla warfare: an independent group of paramilitary fighters using unconventional tactics to divide and conquer an often larger, more orthodox enemy. Guerrilla marketing: a group of extremely savvy execs using unconventional tactics to divide you from your cash and conquer your custom. (Think: the zebra crossing painted to resemble a carton of McDonald’s fries or the part unwrapped KitKat bench.)… Read More →

Prototyping has become an essential part of any design and development process for every company. Traditionally, in order to create a prototype, you actually needed to code your work, which required nearly the same cost and effort as the final product. Nowadays, designers can cut costs and save time by quickly creating prototypes that resemble the next screens of a… Read More →

User experience (UX) has evolved dramatically over the years and only started gaining traction when computers and interface design became more sophisticated. With every technological step forward, testing has become even more important and now exists at every level of design and software development. There is quite a difference between the original idea and the modern concept of usability but… Read More →

For some reason, I’ve always been obsessed with note-taking apps. It took me some time to understand why, but looking back (literally at notes from the past), I’ve noticed that they have essentially become idea vaults. Note-taking apps is where we store our ideas, hence their value. Initially, it wasn’t so much about the apps per se, but rather about… Read More →

With usability testing software on the rise, there is no reason why a designer can not run user tests quickly and effectively when needed. With the introduction of our own ux testing software, we’re on a mission to create the resources you need to run user testing sessions which help you validate ideas, including this user experience testing checklist. This… Read More →

Recently we hosted a webinar, An Introduction to User Testing in Marvel, and received loads of great questions about how our new User Testing feature works and what’s coming up in the roadmap. Read the full list below and learn more about User Testing in Marvel. Setting up a Test Can you include follow up questions at the end of a… Read More →

You might have noticed that your emails are getting answered around the clock! 😎 This is because we have expanded our team so we can cover all timezones. If you read our Support Team Journey, you’ll have heard about our new remote global team. As our user base has expanded globally, it’s been on our radar to make the necessary… Read More →

We’re really (really) excited about bringing User Testing to your prototyping experience in Marvel. It’s a game changer for your workflow and enables anyone in your team to spin up a user test and validate prototypes with users, stakeholders and colleagues, in just a few clicks. We’re getting closer to the public release, and following our last preview on how… Read More →

One of the lesser known features of Marvel, but one that saves minutes and hours of manual work is our support for hotspot templates by using Symbols in Sketch when syncing your prototypes. Here’s a typical use case – you are working on an iPhone prototype which has 3 buttons in the Tab Bar which appears in the footer on… Read More →

Why the time has come for disruptors in the financial industry Many factors play into this, but the big ones are changes in regulation and technology. Regulation, especially in the UK, has encouraged competition in retail banking for a few years now — and more changes are on their way in the form of required open banking APIs, for example…. Read More →

The McKinsey Design Report in a Nutshell In October 2018, McKinsey & Company challenged our hunch about the business value of design. They carried out “the most extensive and rigorous research undertaken anywhere to study the design actions that leaders can make to unlock business value.” 300 publicly listed companies across three industries (medical technology, consumer goods, and retail banking)… Read More →