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Viewpoint

We decided to share goodies for those of you who work with mobile UI design or want to start. My co-founder and developer, Ahmed Sulaiman, has learned design from scratch. You can do that as well! Just check his great guide on the first step when beginning your design journey. Prepared UI elements, screens, components or entirely app concepts, packed… Read More →

Getting from point A to point B is sometimes messy even when we are simply walking — wondering if the path is right, if we are going in the right direction, what if we took that shortcut and so on. But when point A is a user problem and point B is an implemented feature, it’s like navigating in open… Read More →

This reading list is based on recommended reading from a design class at Stanford — The History and Theory of Design. Main category: Design in Business, Contemporary Design, Design History, Sub-fields of Design History and Design Theory and Methods. Design in Business Change by Design | Tim Brown Change by Design: How Design Thinking Transforms Organizations and Inspires InnovationThe myth of… Read More →

We’re able to see different colors because of our retina’s innate ability to differentiate frequencies of light waves. Certain colors or shades evoke different sentiments in people. In this post, I want to give a quick introduction to color theory, ways to combine colors, and tools for designing with color — that you as a designer can benefit from to… Read More →

I have always been fascinated by the way the human mind works. I am also convinced that being familiar with cognitive sciences is one of the key skills of any designer. To better myself professionally and perhaps to help other people learn something new, I decided to write about the cognitive topics I am interested in. Although the design is… Read More →

One Day Builds I’m a huge fan of Adam Savage’s One Day Builds. At the beginning of the day he starts with a pile of materials, and ends up holding something that he once coveted (this one is my favourite). So with this in mind (and a day off from work), I set myself a challenge… Create an entirely new font,… Read More →

This term means a many different things to designers nowadays. What design strategy sounds like to one might be completely different to the other. The thing to understand about strategy in design is that we are all a part of it, in both large an small forms, with different roles along the process. But what is strategy to designers? I’ve… Read More →

Over the years, I’ve worked on many important, large-scale projects, from figuring out high level strategy and blue sky products, to overhauling core flows and IA, to implementing design systems from the ground up. Working on these big projects can be exhilarating. They’re often deemed critical by company leadership and various stakeholders, and it’s validating to be trusted with and… Read More →

Note: I’m proud to have co-authored this post with Jason Hreha. Yin asked not to be identified by her real name. A young addict in her mid-twenties, she lives in Palo Alto and, despite her addiction, attends Stanford University. She has all the composure and polish you’d expect of a student at a prestigious school, yet she succombs to her… Read More →

In this article I’m going to tell the story of Color Hunt, a curated collection of color palettes. I started Color Hunt with the goal of sharing my passion for colors, and provide a go-to resource for designers, artists, developers, illustrators, and basically anyone who needs a fresh color combination for their design project. The Idea It all started from… Read More →

“If only I moved that column 5 pixels to the left.. then that would have made our design a success!” — No designer ever. If we can all agree that the above statement is a bit nonsensical, then why does it come up so frequently? How do we get teams and organizations to stop focusing on the minutiae and, instead,… Read More →

This reading list is for anyone who wants to learn or deepen their knowledge in the disciplines of User Research, Usability, Information Architecture, User-Interface Design, Interaction Design, Content Strategy or Experience Strategy. The list is broad and includes books that exemplify design thinking, processes, methods, principles and best practices. Some of the books on this list are over 20 years… Read More →